Zipper Help Center

How to Create a Custom Workflow

Learn how to create custom sales workflows for lead management. Custom workflows help you organize leads by different sales processes or products.

Before You Begin

  • You must be logged in to your account at https://app.joinzipper.com
  • You need permission to manage leads (typically organization owners and admins have this permission)

Steps

Step 1: Navigate to Workflows

  1. Log in to your account at https://app.joinzipper.com/auth/login
  2. From the dashboard, go to Leads → Workflows (or workflow management)
  3. You'll see workflows list

What happens next: You'll see existing workflows (if any) and create options.

Step 2: Open Create Workflow

  1. On the Workflows page, look for Create Workflow button
  2. Click Create Workflow
  3. Workflow creation form will open

What happens next: You'll see fields to enter workflow details.

Step 3: Enter Workflow Name

  1. Name: Enter workflow name (required)
    • Make it clear and descriptive
    • Example: "Product Sales Pipeline", "Service Consultation", "Enterprise Sales"
    • Name helps identify the workflow

Note: Workflow name is required and helps you identify workflows.

Step 4: Add Stages

  1. Add stages to workflow:

    • Click Add Stage button
    • Enter stage name
    • Example: "New Lead", "Qualified", "Proposal Sent", "Closed Won"
    • Set stage order
  2. Add multiple stages:

    • Add all stages in your sales process
    • Order stages logically
    • Example: New Lead → Contacted → Qualified → Proposal → Closed
  3. Stage configuration:

    • Enter stage name for each stage
    • Set order (first, second, third, etc.)
    • Stages represent steps in your sales process

Note: Add stages that represent your sales process steps.

Step 5: Set Stage Order

  1. Order stages correctly:

    • First stage: Initial lead stage (e.g., "New Lead")
    • Middle stages: Progression stages (e.g., "Qualified", "Proposal")
    • Final stages: Completion stages (e.g., "Closed Won", "Closed Lost")
    • Order determines lead progression
  2. Stage order importance:

    • Order affects lead flow
    • Leads move through stages in order
    • Set logical progression

Note: Stage order determines how leads progress through your sales process.

Step 6: Save Workflow

  1. Review your workflow configuration:
    • Workflow name is clear
    • Stages are added correctly
    • Stage order is logical
  2. Click Save (or Create Workflow)
    • Workflow will be created
    • You'll see it appear in workflows list
    • You'll see a confirmation

What happens next: Workflow will be created and:

  • Available for lead management
  • Visible in workflows list
  • Ready to use for leads
  • Can be edited or deleted later

Using Custom Workflows

After creating workflows, you can:

  1. Assign leads: Assign leads to workflows
  2. Move leads: Move leads through workflow stages
  3. Track progress: Track leads through custom process
  4. Manage multiple workflows: Use different workflows for different processes

Tips

  • Create workflows for different sales processes
  • Use clear stage names
  • Order stages logically
  • Add enough stages to track progress
  • Review workflows regularly

Troubleshooting

Problem: I don't see Workflows option Solution: Check that:

  • You have permission to manage leads
  • Workflows feature is available
  • You're viewing the Leads section

Solution: Verify you have access to leads. Contact support if workflows aren't available.

Problem: I can't add stages Solution: Check that:

  • Workflow creation is working
  • Stage name is entered
  • Stage order is set

Solution: Verify workflow creation is working. Enter stage name and set order.

Problem: I want to edit a workflow Solution: To edit workflow:

  • Go to workflows list
  • Find workflow to edit
  • Click Edit
  • Update workflow details
  • Save changes

Solution: Edit workflows from the workflows list. Update details and save changes.

Problem: I want to delete a workflow Solution: To delete workflow:

  • Go to workflows list
  • Find workflow to delete
  • Click Delete
  • Confirm deletion
  • Workflow is removed

Solution: Delete workflows from the workflows list. Make sure no leads are using the workflow.