How to Create a Custom Workflow
Learn how to create custom sales workflows for lead management. Custom workflows help you organize leads by different sales processes or products.
Before You Begin
- You must be logged in to your account at https://app.joinzipper.com
- You need permission to manage leads (typically organization owners and admins have this permission)
Steps
Step 1: Navigate to Workflows
- Log in to your account at https://app.joinzipper.com/auth/login
- From the dashboard, go to Leads → Workflows (or workflow management)
- You'll see workflows list
What happens next: You'll see existing workflows (if any) and create options.
Step 2: Open Create Workflow
- On the Workflows page, look for Create Workflow button
- Click Create Workflow
- Workflow creation form will open
What happens next: You'll see fields to enter workflow details.
Step 3: Enter Workflow Name
- Name: Enter workflow name (required)
- Make it clear and descriptive
- Example: "Product Sales Pipeline", "Service Consultation", "Enterprise Sales"
- Name helps identify the workflow
Note: Workflow name is required and helps you identify workflows.
Step 4: Add Stages
Add stages to workflow:
- Click Add Stage button
- Enter stage name
- Example: "New Lead", "Qualified", "Proposal Sent", "Closed Won"
- Set stage order
Add multiple stages:
- Add all stages in your sales process
- Order stages logically
- Example: New Lead → Contacted → Qualified → Proposal → Closed
Stage configuration:
- Enter stage name for each stage
- Set order (first, second, third, etc.)
- Stages represent steps in your sales process
Note: Add stages that represent your sales process steps.
Step 5: Set Stage Order
Order stages correctly:
- First stage: Initial lead stage (e.g., "New Lead")
- Middle stages: Progression stages (e.g., "Qualified", "Proposal")
- Final stages: Completion stages (e.g., "Closed Won", "Closed Lost")
- Order determines lead progression
Stage order importance:
- Order affects lead flow
- Leads move through stages in order
- Set logical progression
Note: Stage order determines how leads progress through your sales process.
Step 6: Save Workflow
- Review your workflow configuration:
- Workflow name is clear
- Stages are added correctly
- Stage order is logical
- Click Save (or Create Workflow)
- Workflow will be created
- You'll see it appear in workflows list
- You'll see a confirmation
What happens next: Workflow will be created and:
- Available for lead management
- Visible in workflows list
- Ready to use for leads
- Can be edited or deleted later
Using Custom Workflows
After creating workflows, you can:
- Assign leads: Assign leads to workflows
- Move leads: Move leads through workflow stages
- Track progress: Track leads through custom process
- Manage multiple workflows: Use different workflows for different processes
Tips
- Create workflows for different sales processes
- Use clear stage names
- Order stages logically
- Add enough stages to track progress
- Review workflows regularly
Troubleshooting
Problem: I don't see Workflows option Solution: Check that:
- You have permission to manage leads
- Workflows feature is available
- You're viewing the Leads section
Solution: Verify you have access to leads. Contact support if workflows aren't available.
Problem: I can't add stages Solution: Check that:
- Workflow creation is working
- Stage name is entered
- Stage order is set
Solution: Verify workflow creation is working. Enter stage name and set order.
Problem: I want to edit a workflow Solution: To edit workflow:
- Go to workflows list
- Find workflow to edit
- Click Edit
- Update workflow details
- Save changes
Solution: Edit workflows from the workflows list. Update details and save changes.
Problem: I want to delete a workflow Solution: To delete workflow:
- Go to workflows list
- Find workflow to delete
- Click Delete
- Confirm deletion
- Workflow is removed
Solution: Delete workflows from the workflows list. Make sure no leads are using the workflow.