How to Connect Instagram
Learn how to connect your Instagram account to Zipper so you can publish social media content directly to Instagram. Once connected, you can publish content library items and schedule posts.
Before You Begin
- You must be logged in to your account at https://app.joinzipper.com
- You need permission to manage organization integrations (typically organization owners have this permission)
- An Instagram account you want to connect
- Admin access to the Instagram account
Steps
Step 1: Navigate to Integrations
- Log in to your account at https://app.joinzipper.com/auth/login
- From the dashboard, go to Organization Management → Integrations
- You'll see available integrations including Instagram
What happens next: You'll see the integrations page with connection options.
Step 2: Find Instagram Integration
- On the Integrations page, find Instagram in the list
- You'll see:
- Instagram integration card or section
- Connection status (Connected or Not Connected)
- Connect Instagram button if not connected
Note: If Instagram is already connected, you'll see connection details and options to manage it.
Step 3: Start Instagram Connection
- Click Connect Instagram (or Authorize or Connect)
- You'll be redirected to Instagram's authorization page
- You may need to log in to Instagram if not already logged in
What happens next: Instagram's OAuth authorization flow will begin.
Step 4: Authorize Zipper Access
- On Instagram's authorization page, you'll see:
- What Zipper is requesting access to
- Instagram account information
- Authorization options
- Review the authorization request
- Click Authorize or Continue to grant access
- You'll be redirected back to Zipper
Note: Instagram uses secure OAuth authentication to connect your account.
Step 5: Select Account to Connect
After authorization, you'll see available accounts:
- List of Instagram accounts/profiles you manage
- Account names and details
- Options to select which account to connect
Select which account to connect:
- Choose the Instagram account you want to connect
- You can connect one account at a time
- Select the account you want to use for publishing
Note: Select the Instagram account you want to use for publishing content.
Step 6: Complete Connection
- Review your account selection:
- Correct account is selected
- You have access to the account
- Click Complete or Connect to finish
- Connection will be finalized
- Account will be connected
- You'll see a confirmation
What happens next: Instagram account will be connected and:
- Available for publishing content
- Visible in integration settings
- Ready to use in Marketing Copilot
- Can be selected when publishing posts
Using Connected Instagram Account
Once connected, you can:
- Publish to Instagram: Publish content library items to Instagram
- Schedule posts: Schedule content for future publishing
- Manage account: View and manage connected account
- Post content: Share images and content to Instagram
Tips
- Connect the Instagram account you want to use for business
- Ensure you have admin access to the account
- Test publishing to verify connection works
- Keep connection active for ongoing publishing
- Reconnect if connection expires
Troubleshooting
Problem: I don't see the Integrations page Solution: Check that:
- You have permission to manage organization integrations
- You're logged in as organization owner or admin
- Organization Management section is accessible
Solution: Contact your organization owner if you need access to integrations.
Problem: Instagram connection fails Solution: Check that:
- You're logged into the correct Instagram account
- Instagram account is active and accessible
- Internet connection is stable
- Try disconnecting and reconnecting
Solution: Verify Instagram account access. Try reconnecting if issues persist.
Problem: I can't publish to Instagram Solution: Check that:
- Instagram account is connected and active
- Connection hasn't expired
- You're selecting the correct account when publishing
Solution: Verify Instagram connection is active. Reconnect if connection has expired.
Problem: I want to disconnect Instagram Solution: To disconnect:
- Go to Integrations → Instagram
- Click Disconnect or Remove
- Confirm disconnection
- Tokens will be deleted
Solution: Disconnect Instagram from integrations settings. Connection can be re-established later.